Company: WOW CONCEPT – CC MADRID
Location: Madrid, Spain
WOW Concept is an innovative commercial space located on one of Madrid’s main shopping streets, Serrano 52. It offers a unique shopping experience by blending contemporary luxury brands and cutting-edge fashion across various themed levels, ranging from sneakers and streetwear to home decor and beauty. It also hosts pop-up spaces, exclusive collection presentations, and areas dedicated to tech and sports products. With a modern and curated aesthetic, WOW Concept redefines experiential shopping for those seeking exclusivity and emerging trends.
Industry: Leisure
The challenge
The client requires a new sound system for two key functions: background music and public address (PA) announcements. Ambient music is essential in such spaces to create an immersive atmosphere that reflects the modernity and exclusivity of the brands, while the PA system ensures effective communication, allowing clear and audible announcements. A high-quality sound system ensures that both needs are met, enhancing the customer experience and internal operations.
The solution
A state-of-the-art sound system is installed to ensure a high-quality acoustic experience throughout the space. The background music equipment provides immersive and uniform sound, enhancing the atmosphere of the location, while the PA system ensures clear and precise communication without interruptions. Additionally, specialized wiring was implemented and functionally integrated to maintain the aesthetics of the venue, always prioritizing acoustic performance and sound quality in every corner of the center.
Systems Installed
123 x Audibax CS6T
2000 m x Audibax BSA100
